RETAIL AUDIT

MSB provides expertise in capturing in-store information through Retail audit programs. Presently MSB is the only company in Pakistan that has access to Nationwide Modern Trade Outlets. Our resources are daily visiting Modern Trade Outlets to gather data and we collate this data to present meaningful insights to our Clients.
As an organization you spend billions of rupees every year on promoting products at Point of Sales and different Trade outlets along with competition from online retailers as well. Therefore getting your Product strategy right for in-store promotion is very important to the business.  

• Price   Promotion Tracking
• Programme can consist of a number of services, including compliance, availability studies and space vs. sales studies
• Monitor your competitor activity
• Open or covert audits